Wednesday, January 16, 2008

Apple Goes Green - For Real This Time!

Is there anything that Apple can't do? Granted the company received some attacks from a Greenpeace campaign last spring on its proposed claims to going green. But as transparency rules to mitigate any potential greenwashing, the company introduced the MacBook Air. Beyond being ultra lite and ultra cool, it adheres to some pretty potent green claims.

According to the Apple Website:

MacBook Air embodies Apple’s continuing environmental progress. It consumes the least amount of power of any Mac and is also designed with the following features to reduce environmental impact:

  • Highly recyclable aluminum enclosure
  • Mercury-free LCD display with arsenic-free glass
  • PVC-free internal cables
  • Largely recyclable, low-volume packaging
  • Meets ENERGY STAR requirements
  • MacBook Air received a Silver rating from EPEAT

No need to sell me, I drank the apple cool-aid a long time ago....

Via: Naturalpath

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