Sunday, December 9, 2007

More Plastic Bag Controversy

The New York Times came out with an article articulating the growing trend of more cities moving to proposed city bans and consumer awareness campaigns around plastic bags. Whenever I see articles like this in mainstream media, I can't help but feel like posting a gold star (or should I say green) for the green/sustainable movement.

It is a holistic article explaining all sides of the paper vs. plastic vs. biodegradable vs. reusable argument. I was all in a green glow until I got to the one quote from Barry F. Scher, a spokesman for Giant Food in Landover, MD

"Bags don't litter — people litter," he said. "There needs to be more citizen education."

The citizen education I agree with, but seriously, for corporate giants and the plastics industry to not take on some accountability is simply unacceptable. Whether driven by fear of having to acknowledge that we are all contributing to the problem (and thus having to committ corporate dollars to finding a solution), or complete ignorance, they are doing more harm than good IMHO. My guess (via the good human) they are scared and feeling guilty deep down inside:-)

It is easy for cynics of the green movement to turn the plastic issue into a political one and turn a blind eye and grasp for the argument of convenience. And I will be the first to agree that reusable bags are not the end all be all. There has to be a major shift in consumer behavior and frankly cuter, hipper, and more user friendly reusable bags (I mean no wonder more people aren't using those grocery canvas bags - how horrendous:-)

And for better or worse, plastic will always be a part of our lives. It is understandable that the plastic industry is doing whatever it can to sustain itself in the midst of this plastic backlash, but instead of grasping from fear and blame, perhaps embracing innovation and sustainability will better further their cause. In the meantime we can all do our part and that starts by simply using less. So if it is reusing/recycling your own plastic bags, or bucking up the $1.50 to try a reusable bag, try and take that first step and simply use less.

Check out the full article here.

Tuesday, December 4, 2007

Hanukkah Treat: YMCA Goes Hasidic

While this may not be Hanukkah specific, how could we not somehow highlight the first night of "The Festival Of Lights."

To support the launch of its new HDTV service, Israel's YES TV network with help from McCann Digital gathered together an army of Hasidic Jews to perfom the Village People's YMCA in the street. Even if you can't understand hebrew, you will no doubt be able to hear a few "oy vay's" and "shiksa" in the mix. Happy Hanukkah to all!!

Via: Adrants

Wednesday, October 10, 2007

Wal-Mart: Friend or Foe?

After college graduation, I took a road trip from Bloomington, Indiana to San Francisco (well it was actually a one-way trip). Early in our trip we quickly became intrigued with talk radio, and as much as it kills me to say this, Dr. Laura. It was an unhealthy and somewhat pathetic simple pleasure, but it sparked good controversy on the long road ahead which resulted in one of my favorite quotes ever said by one of my friends in reference to the conservative "doctor:"

"Dr. Laura - love to hate her, hate to love her!"

I kind of feel like that is the sentiment surrounding all of the Wal-Mart green controversy. While you want to simply hate the big-box retailer for their massive overhaul of suburbanizing our local communities and displacing thousands of local businesses, you can't deny the bold initiatives they are making in the world of sustainability.

After recently hearing a presentation from a Wal-Mart executive, I have to admit I was quite impressed. He spoke of the various levels the company was addressing sustainability from its employees through its supply chain. It was an inspiring and impressive presentation. Just as he was winding down, he provided an example of a product that was actually a natural bug killer but it had a somewhat soft name. I think the message he was trying to prove that we are now living in a world where transparency is key and if you are a bug killer you should have a name that exemplifies the act of (and this is a quote in reference to how he feels about cockroaches and one that was quite animated) "KILL KILL KILL."

Now I am not advocating to save all the cockroaches, but surely he could have chosen a better example and not have offended the entire conservationist movement from which sustainability is born. This is an extreme and nit-picky critique of what otherwise was a very effective presentation. The point is, that Wal-Mart is under great scrutiny and for every step towards the sustainable light they make, they have to be hyper vigilant of the core values of the movement and how that is being messaged in the corporate values.

This is a complicated movement. One that is born of classic conservationist ideology and theory and is transforming into an almost manic marketing movement that everyone wants to be a part of. Are environmentalism and sustainability one in the same and can the old-school movement embrace the innovation that must be embraced to create a sustainable future? I think the only answer is they must.

At 200 million customers, no one can deny Wal-Mart's potential impact they can make through awareness campaigns, product innovations, and supply chain transparency requirements. Can we take the leap of faith or do will still remain skeptical? I simply don't know, but look forward to learning about the company's bold strides including the upcoming Live Better Sustainability Sumitt for Wal-Mart employees. Wal-Mart - Love to hate them or hate to love them?

Friday, October 5, 2007

Master Cleanse Confessions

After a few months of riding a manic wave of exciting new opportunities/events and emotional endings, I finally discovered some down time. In a true wellness spirit I committed myself to the Master Cleanse. While I will refrain from the physical and emotional drivers that sparked my desire to perform such an act, I thought I would share a few user-friendly insights from the quasi 5 day journey.

Day 1: I immediately woke up with body aches, nausea and an headache (note: this could be due to the sugar high I encountered the night before to "kick-off" my cleanse).

I should point out that I have always been a big believer in the mind-body connection and very early in my life, I became hooked on the Louise Hay book You Can Heal Your Life which makes the connections of specific physical ailments to their emotional counter part and provides a healing "mantra." Yes, this was in my most extreme "woo woo" days, but I should point out that friends and family to this day still call me with a specific ailment and ask me to refer to the book to identify their mental meanings/blocks. Anyways, I get that this cleanse was more mental for me than physical, so I totally acknowledge that I am creating this. Regardless, I spend the day somewhat useless with body aches, chills, headache and have to move most of my meetings. I can barely even stomach the master cleanse drink, but probably had about three glasses.

Day 2: Wake up and the headache and body aches are gone, but experiencing total stiffness in my joints and hips. Look in my Louise Hay book and find that hips represent moving forward in life with joy and ease. Of course! Make an appointment with Holy Miro - my eastern european masseuse and feel much better. Even manage to get some work done attend a few meetings - albeit a bit spacey.

Day 3: Feelin' good! Typical on day three. So to celebrate I have a cup of coffee. Yes that is right - I am drinking coffee with my master cleanse. My bet is this is not recommended.

Day 4: Seeing the light and the major emotional roadblocks and physical cravings that inspired the cleanse seem to be dissipating.

Day 5: Enjoying a delicious gingerbread pancake, processing the week of very vivid dreams, and ready to start anew! Goals accomplished:-)

Note: this is definitely not the appropriate and recommended process to pursue a cleanse (or break it). Always check with your doctor or health care professional for identifying the appropriate steps you need to take to accomplish your cleansing goals.

Wednesday, October 3, 2007

Bill Clinton Inspires Giving At A Whole New Level

Bill Clinton is on a giving and sustainable mission. With his recent book launch of Giving: How Each of Us Can Change The World and last week's Clinton Global Initiative Summit, he is truly transforming the landscape of philanthropic initiatives. (note: Clinton gives special tribute in his book to Kiva.org a non-profit that provides micro-lending to entrepreneurs in developing countries. Kiva.org is an organization I have been involved with since its inception and with Bill's support they had their first Oprah moment a few weeks ago. It was an amazing and touching experience to see the founder's Matt and Jessica Flannery's dreams realized).

Evidently, last week's CGI event resulted in commitment levels from celebrities, heads of states, and business executives to reach historic levels that will impact:

  • 8.5 million out-of-school children will be enabled to enroll in school for the first time.
  • 50 million people will have access to treatment of neglected tropical diseases.
  • 170,031,331 acres of forest will be protected or restored.
  • 11.2 million people will be empowered with increased access to sustainable incomes

But the giving buck doesn't stop there. After the momentous week, Bill Clinton found some time to celebrate and announce a new CGI event targeted towards youth. Bono, Chris Rock, Shakira, and Alicia Keys all joined the former President at Harlem’s Apollo Theater to announce Clinton Global Initiative’s first youth summit, called CGI U, planned for next year at Tulane University in New Orleans. The new initiative is designed to engage college and university students on some of the most pressing issues facing the world today. CGI U will challenge young people to take action by making commitments on the issues that concern them the most.

According to a Washington Post article, “what we are trying to do is make activism cool again for kids,” Rock said. The former president and the other superstar panelists took questions from the audience before giving up the stage to performances by hip-hop artist Wyclef Jean and soulful singer Keyes.

Via a partnership with MTV and Bill Clinton’s amazing leadership, CGI U potentially could catapult an entirely new generation to a level of giving that will tackle the issues of sustainable development, climate change and poverty in the most impactful ways. Check out the full press release here.

Tuesday, September 25, 2007

Happy First Day of Fall

I have been in such a green frenzy lately that I have stepped a bit of course in terms of my own wellness. But as the September full moon approaches on September 26 and with the recent fall equinox I am naturally drawn into a state of reflection of the old and inspiration for the new.

Thanks to my friend and owner of Solid Gold Academy she has propelled me into a renewed state of health and pampering with some amazing tips below (don't worry it is all green and all about taking care of the most important person out there - you!) Check it out and Happy First Day of Fall!

Fall is the time of the year that introspection comes in to play. We are now to take a long look at how we spent the last six months being productive, give thanks, and bring it down a notch. Take care of YOU for the next couple of months. That being said here are some
ways to keep your skin and hair looking their best for the season.....

FALL WELLNESS TIPS
  • Exfoliate and peel dead skin naturally with a weekly Pineapple Pulp Mask(see under)
  • It is getting cooler our and it's just the way it is, your body will naturally store fat to protect you from the cooler weather. Limit animal fat but increase your intake of vegetable fats. Eat an avacado at least once a week and more seeds, nuts, and olive oil.
  • Sprinkle an additional teaspoon of ground flaxseed on your cereal, cooked veggies, or salads. This will bring out beauty and luster in your hair and skin.
  • Perform a 1-Day Super Cleanse once this season, where you consume only pineapple and papaya and water for the entire day. They promote detoxification and the extra fiber will help cleanse your system and allow for more efficient elimination of toxins.

PINEAPPLE PULP MASK
  • Cut up a fresh pineapple. Grind it up and take the pulp to your face and neck. This is a powerful natural peel that helps remove dead skin. Leave it on for 20 minutes. Rinse with cool water.

For those in Austin, check out Solid Gold's amazing fall offer:
  • Receive either 6 Microderms, glycolic peels or enzymes for $175. This means committment! Once a week for 6 weeks and you WILL see a big difference in the texture and feel of your skin.
  • Don't forget 1/2 off week and this is the last week for $50 1.5 hour massages.

Contact Anya Jack at:
anya@solidgoldacademy.com
1601 East 5th Street No. 102
512.350.6412

Monday, September 24, 2007

An Idealist View of Climate Change Conspiracy

A friend recently asked me my opinion on Bjorn Lomborg, who is creating a great deal of controversy with his new book Cool It, The Skeptical Environmental Guide to Global Warming. I was a bit embarrassed because while I had a rough recollection of what he was talking about, I couldn't currently engage in debate. But thanks to a recent posting on green LA girl, then it came flooding back to me. After first hearing about Bjorn in 2003 via a New York Times article, I immediately dismissed this man's viewpoint. I appreciate a good alternative perspective just like the next gal, but I live according to an idealistic (and probably somewhat naive) philosophy to not committ my energy to negative views that are clearly misaligned and lack credibility. The NYTimes article described Lomborg as:
An author whose upbeat analysis of environmental trends has been embraced by conservatives, displayed ''scientific dishonesty'' in his popular book, ''The Skeptical Environmentalist.'' Professor Lomborg, who has a doctorate in political science and teaches statistics at the University of Aarhus, has portrayed the book as an unbiased scientific refutation of dire pronouncements by environmental groups. But it has been attacked as deeply flawed by many environmental scientists since its publication in English in 2001 by Cambridge University Press.
Let's assume that perhaps the whole climate change awareness is all a big scheme based in no reality. As I see it, there are two major outcomes of this supposed "falsified theory":

1. A raised consumer awareness of individuals taking notice of their impact on the environment and making tangible personal and global changes to alleviate that.

2. Corporations stepping up to the plate at a level of transparency regarding social responsibility and green initiatives that is making noticeable industrial reductions.

So even if the concern of global warming is not real (which it is), these are pretty impactful outcomes that are only producing positive benefits for our personal and environmental welfare. This may be too "The Secret" for some, but if we keep drawing our attention to those things that negate what we are trying to accomplish, those things are only going to gain more attention and unfortunately gain ignorant validation. So while I wish I had the where withall to properly debate my friend's inquiry into the ridiculous claims of Lomberg's new book and (I know, I know I am trying to let it go:-), thank goodness for the good, articulate, and intelligent folks of grist to do the hard work for me and rebuke Lomberg's latest efforts to derail what is a positive movement for change. Check out the three part theory debunking many of Lomberg's claims including:

The great polar bear irony
Lomborg misrepresents possible sea level rise
Lomborg's a real nowhere man

We are at such an exciting time where we have a collective opportunity to truly make a difference in simplifying our lives, conserving our planet's resources, and make a real statement of affirmation to all the conspiracy theorists out there. Stay in the light people:-)